Building your resume

Writing a resume isn’t just about listing your job titles and responsibilities; it’s about telling a story of impact and showcasing the unique personality you bring to the table. As a professional coach and leader, I’ve seen countless resumes that describe what someone did, but not why it mattered or who they are as a person. To make your resume stand out, focus on two key elements: the results you’ve achieved and the authentic personality you bring to your work.

Here’s how to do it: I am attaching a template for you to use should you wish to.

1. Focus on Results, Not Just Responsibilities

Anyone can say they “managed a team” or “led a project,” but what does that actually mean? Instead of simply stating what you did, emphasize the outcomes of your actions. For example:

  • Before: Managed a sales team.

  • After: Managed a sales team that increased revenue by 20% in six months by implementing a new sales strategy.

See the difference? The second example shows not only what you did but the tangible results of your efforts.

2. Quantify Your Achievements

Numbers are powerful. They give your experience credibility and allow potential employers to see the scale of your accomplishments. Whenever possible, quantify your achievements:

  • Before: Improved customer satisfaction.

  • After: Improved customer satisfaction by 15%, leading to a 10% increase in repeat business.

Numbers help to paint a clearer picture of your impact and make your resume more compelling.

3. Tailor Your Resume to Each Job

A one-size-fits-all resume won't cut it. Take the time to tailor your resume to the specific role you're applying for. Highlight the skills and experiences that are most relevant to the job description, and focus on the results that align with the company’s goals.

4. Use Action Verbs

Start each bullet point with a strong action verb. Words like "spearheaded," "optimized," "accelerated," and "transformed" convey energy and initiative. They also help to make your achievements sound more dynamic.

5. Answer the "So What?" Question

For every experience you list, ask yourself, "So what?" Why did this work matter? How did it benefit the company or team? Answering these questions ensures that your resume isn’t just a list of duties but a narrative of value and impact.

6. Make it yours and let your personality shine

Your resume should reflect not only what you’ve done but also who you are. Here are a few ways to weave your personality into your resume:

  • Add a Personal Statement: A brief, well-crafted personal statement at the top of your resume can set the tone for who you are as a professional. For example, “Passionate about leading teams to deliver innovative solutions that drive business growth and customer satisfaction.”

  • Use Language That Reflects Your Style: If you’re known for being energetic and dynamic, let that come through in your word choices. If you’re a strategic thinker, make sure your resume reflects that precision and clarity.

  • Showcase Your Values: If you’re deeply committed to customer-centricity or team empowerment, highlight achievements that demonstrate those values in action.

7. Use Action Verbs

Start each bullet point with a strong action verb. Words like "spearheaded," "optimized," "accelerated," and "transformed" convey energy and initiative. They also help to make your achievements sound more dynamic.

A results-oriented resume that answers the "So what?" question sets you apart in a crowded job market. By focusing on the outcomes of your work and quantifying your achievements, you create a powerful tool that tells employers not just what you’ve done, but why it matters. Remember, your resume is your story—make sure it’s one worth reading.

Happy writing!





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